Identity / Product
Signal House
A visual system for a research platform.
Independent design practice / 2026
Make the complex feel clear.
Gerfanova shapes identities, digital products, and working systems for people building what comes next.
Practice signal / active
strategy · design · technology
Selected work
Useful by design.
Focused engagements that turn a point of view into something people can understand, use, and remember.
01Find the signal in the noise.
02Build a system people can carry forward.
03Leave the work clearer than you found it.
From the journal
Ideas in progress.
Notes on design, technology, and the decisions that make digital work last.
No stories landed here yet.